Place branding is an exciting event. This turns up the heat of the place under concern and it also brings in newness in the air.
Imagine you have been in at one place since years and everything keeps going at the same pace. Won’t you get bored? Definitely everyone will.
Killing such kind of boredom with newness is always an amazing fat to hold onto! Anything done new and exciting brings and adds new value to life. Such acts help to enhance the nation brand value but are these things accomplished easily?
Definitely not! Anything worth having never comes easily. And the journey is definitely going to be an uphill walk.
But when the destination is satisfying who would mind planning to get on an amazing journey of place branding?
Scheduling our work week
Everyone wants to achieve and do more in a week productively. This isn’t that easy but this isn’t that uphill Maths too!
Let’s break things in chunks and start getting things accomplished.
- Normalize the idea and start networking
If we want to accomplish bigger projects we certainly need the right circle around us. Right working hands are always a bigger help to see towards.
Talk about the various plans you and the entire team has in mind. Place branding is a bigger project and none would mind starting with many ideas instead of just one.
Talking and rationalizing various stuffs help in reaching to one utmost and better decision that all can agree to.
Thus it is necessary to get normalized with the thought that is actually going to get worked out. Networking about the ONE IDEA would help to get additional options and ways to get the ONE IDEA turn into reality.
- Wear your creative caps!
Nothing done without a pinch of creativity arouses the right interest. Thus fulfilling the ideas would need everyone to be more creative in every aspect.
Planning and trying to be creative can help but it won’t work always. True and genuine creativity comes from within and it needs time and right source to be nourished.
Bringing creativity in branding tasks would help spice up the project adding more fun to the platter.
Creativity is always the right hook for Talent attraction. Simply in other words, Talent or creativity is a good way to get things going and accomplishing them.
- Get going
Having a blueprint and then planning to make things work is a good way to start. But now we have to get started and make things happen actually.
It is necessary to bring things in proper alignment and get started with whatever we have in hand.
Whether we want to imply the soft power into action or we have entirely different plans, things would work when we want them to start working for us.
With a round table discussion teams can make sure things are getting worked out on time. Teams can be organized and made to work stuff as per the planning.
- Feedback Meet ups!
Do not miss these! Such meetings are very important to make sure the work is going on the right manner.
Regular changes with some editing in the normal plan, is an important and normal thing to adapt.
It is important to know what all changes should be made and if some plan worked out then what new changes could be brought in.
Thus never ignore the meet ups!
The Place Brand Observer 